Fast Facts

Boundless

The Apprentice

  • The Apprentice Series 7 was the most successful yet, achieving an average audience of 8.9 million viewers and a 32.1% share and ranking as BBC1’s second highest rated entertainment series of the year.
  • The Apprentice gained an average share of 43.1% for young adults (16-34), exceeding BBC1’s prime time by 155%.
  • Series-on-series The Apprentice increased its average audience by 11%.

Four Rooms

  • Four Rooms Series 2 launched to an audience of over 1.5 million viewers, +31% above the first series launch.
  • Performing well among young adults 16-34’s, the show launched to an audience up by more than 57% on last year’s launch and outperformed CH4’s slot average by +11%. 

Escape to the Country

  • Escape to the Country remains one of BBC2's most successful daytime programmes, peaking with an audience if 2.2 million viewers and a share of 13% - this was 38% higher than BBC2's average.

Grand Designs

  • Grand Designs was the number one lifestyle show on Channel 4 in 2011.
  • The peak episode of Grand Designs attracted over 4.1 million viewers, winning a share of 16.4%, outperforming CH4's prime time average by 127%.
  • The series won a 16% share among Adults ABC1, twice the size of CH4’s prime time average.

Retort

Phoneshop

  • Series two of Phoneshop attracted audiences of up to 0.5 million viewers.
  • Proving very popular among adults 16-34, Phoneshop won audiences of up to +29% above E4’s prime time audience. 

Talkback

Celebrity Juice

  • Highest Rated Entertainment Show across all multi-channels since 2002
  • ITV2’s highest rated show ever amongst for all viewers (2+) and young adults (16-34)
  • Series 7's launch was the highest rated launch for the show ever, attracting an audience of over 3 million viewers, +514% above ITV2’s prime time average.
  • Attracting series-on-series growth, the current series of Celebrity Juice is already performing at +46% higher than the previous series.

QI

  • No 1 show in its time slot for young adults (16-34)
  • Second highest rated quiz show on BBC2 in 2011 with audiences up to 3.4 million viewers
  • The latest series of QI won a series average audience more than twice the size of BBC2’s prime time average for young adults (16-34)

Never Mind the Buzzcocks

  • Regaining its popularity for the 25th series, Never Mind the Buzzcocks attracted audiences of over 2 million viewers
  • No.1 show in its time slot for young adults (16-34)
  • Won shares more than double the size of BBC2’s prime time average for young adults (16-34)

The Rob Brydon Show

  • Attracts audiences of up to 1.6 million viewers
  • Strong performer for men, winning shares up to +15% higher than BBC2’s prime time average

Richard Bacon’s Beer and Pizza Club

  • Popular amongst young adults (16-34), Beer and Pizza Club exceeds ITV4’s prime time average by up to +91%
  • Strong amongst young men (16-34), Beer and Pizza Club outperforms the broadcaster’s prime time average by over +170%

Thames

The X Factor

  • Returning for an eighth series in autumn 2011, The X Factor was the highest rated show of 2011 for both total individuals (4+) and young adults (16-34) winning an average audience of 12.0 million viewers and a 41.8% market share (4+).
  • Gaining an average share of 57.6% for young adults (16-34), The X Factor performed more than three times higher than ITV1’s prime time average.

Got Talent

  • Aired in spring, the fifth series of Got Talent won an average audience of 10.7 million viewers and a 41.7% market share and was the UK’s second highest rated entertainment series of 2011 (peaked with 12.6 million for the final).
  • Attaining a 49.1% share for young adults (16-34), Got Talent exceeded ITV1’s prime time by 168%.

All Star Family Fortunes

  • Returning for its seventh series, All Star Family Fortunes has so far attracted audiences of up to 4.4 million viewers and shares of up to 20% outperforming ITV1’s access prime time average by +34%.

Take Me Out

  • Currently airing its third series, Take Me Out has shown series-on-series growth  with the current series performing at +22% higher than the previous.
  • The show is number one in its timeslot among adults 16-34 outperforming all competition for this demographic.

Take Me Out The Gossip

  • ITV1’s new spin off show has proved a hit winning staggering audiences of up to 1.2 million viewers, +143% above ITV2’s prime time average.
  • Take Me Out - The Gossip is currently the second highest rated Entertainment show on ITV2 behind Celebrity Juice.

With Partners

Holy Flying Circus

  • The one-off comedy drama Holy Flying Circus aired in autumn 2011 attracting an audience of 0.6 million viewers. Holy Flying Circus attained shares 111% above BBC Four’s prime time average for total individuals (4+).
  • Popular amongst young adults (16-34), Holy Flying Circus outperformed BBC Four’s prime time average by over 330%.

The Sinking Of The Laconia

  • The Sinking of The Laconia was BBC2’s third highest rated drama of the year with an audience of 3.5 million viewers and a 12.9% market share, exceeding BBC2’s prime time average by 74%.